Know Muskaan.


And hello everyone.


I'm sort of Jane tingle in chief of economy or digital marketing training and services company based


out of China.


I'm very glad that you took the feeder to the market of course and I promise that you will learn and


I've learned a lot of things in this journey that my D.S. the flawlessness and it's about reasons why


you should learn digital marketing and I have jotted down nine poems to see.


So let's get started.


Before we get started I read quickly and did use you myself.


I run this company actually called me.


I have read more than 2500 plus professionals the last five years to 200 workshops across India and


Sri Lanka.


I offer offered services to more than 100 clients in this country and these are some of my clients and


these are some of the companies that I have treated in the past.


Then let's get started.


Why Nibelung Why should you do leave no digital marketing because it's just not worth acknowledging.


A lot of my students are scared or do not want to get into digital marketing because they believe it's


all about technology.


That's not the truth.


Digital Marketing is a combination of technology content right processes and the ballot box and the


kind of BeeGees that I get.


And both of those technical stuff 50 percent of content D-plus have the right process and that plus


it does analytics analytics plays a very important role in digital marketing because you'll have to


evaluate the metrics of the investment that you have me in the digital marketing process to analyze


very important and analytics will help us discover why not just be our way but also consumer behavior.


Why Number two digital is growing.


Look at these statistics.


India cost three hundred and fifty four million Internet users in 2050 and it is expected to grow this


year too.


So these numbers are going to increase and with the increase in the penetration of internet there will


be demand for digital marketing with direct mobile penetration is happening largely that mobile phone


users in this country than desktop users and as the lead up we get cheaper digital India can start up


and get captive's net neutrality.


The basics is driving these data facts.


Well more cheap of course in this country and as it will get cheaper you will realize that digital marketing


will include slow internet penetration first and then followed by that that would be much like additional


amount of excitement not a lunar cloud as to the about e-commerce will also make you cancel that.


Yes.


Marketing is here to stay.


E-commerce is to boom in this country with one them with three digital marketing is not just the future.


I hear from a lot of people that maqam is the future you should invest in the future.


But digital marketing is pleasant to have said this traditionalist not dying anyway.


Digital is here to state clannishness here to too.


If that was the case Facebook would then have been seeking support for the basic using full Priestley's


advertisements.


So digital supports traditional traditional supports the digital the walk and computation youll get


some of the statistics.


India is expected to spend about 1.2 billion U.S. dollars in digital taxman's this year.


There has been a gradual shift in the advertisement budgets in last three years that people have brought


on their print advertisement budgets and they have seized the Digital of boxman budgets.


So that itself confirms that people are getting a bad about digital marketing if you buy them before


market needs digital marketing edge.


As I told you earlier I have done about three thousand five hundred two hundred training programs and


have all the details and find it professionals and doing this uni of mine.


I have like 70 percent of my workshop and these have been done to Schumacher-Matos


digital marketing and it is essential to climb the ladder.


If you are a marketer and you're stuck and you're not able to go dig the digital ladder to the next


level one of the first digital marketing call it appears to be is going ask what did the board publish


in terms of figure about one or five knocks jobs were expected to be created in 2016.


This was a report which was published in 2015 which is a very interesting phenomena.


Yes I do get calls every other day from agencies of companies asking for candy to get creamed or certified


by us.


Trust me the industry lacks the diplomatic goal.


And here is an opportunity for you to launch an Underland or take from this piece.


Having said this We are hiding in guns and the diplomat marketing specialist and tickle me if you have


a flat.


And if you have weak on and on edge if you think you can add value to it.


Obese bandwagon.


Please write an e-mail to a charity.


We'll be back.


Just look at the sulcus never business opportunities for people who based the marketing but you can


become a content guy to see especially as a social media specialist a digital adviser influencer relationship


manager or 86 degree to do more.


The choices on the normatively marketing because it can help you see if the cost you see and the agency


fee you see the cost and tradition of enticements you were acquiring that lead is a lot cheaper.


And by knowling digital marketing yourself you can practice it to market actually a business.


Remember one thing.


Digital Marketing is not a sea of cost solution.


It can be a cost effective solution.


It does not fit you need to get some budgets.


So if you're thinking of this force thinking that digital marketing is going to be completely free to


not take this course because digital marketing involves budgets limited budgets less budgets when compared


to the basements.


But yes I can.


But whitener was said in degrees that marketing is the need of the digital marketing is a crucial part


of the marketing.


One of the GLADD of infrastructure sought immediate boost in leads to digital batsmen's as the VCs.


So that is a healthy mix of additional Asinus digital activities.


When people see advertisements in traditional books they remember all that take a call to action but


when they see advertisement after this on the digital space awesome to see advertisement in the traditional


Spizz it is a very strong call to action for them.


And the higher chances for police communication to the higher chances of good action.


So its really important that when you are thinking of digital marketing campaigns you just cannot go


on the digital.


I'm a very small medium business if you have huge budgets but if you are from a larger organization


you need to do with the business as well as digital campaign in order to become successful in the space.


When we were 8 digital Mafeking school should fill you up with in this any off digital marketing.


You need to do the scores because you have to really get on the bandwagon.


You are not a market though and if were still taking up the schools training and everything on Sky techie


guy beaking export musicians sportsman everyone should take the skills because digital marketing can


help take your talent to mix them.


It can take your talent of Louvel to wonder what you dont get to be marketing because it immensely helps


you in Boston.


Bondable nine digital marketing has no predefined cost an electrician advertizements by you people or


space or people waited retirement's weeks has to be fixed digital agreed that in digital marketing your


budget defines a beach.


Sometimes your gospel quotient is a little high.


Sometimes the cost book and Bush is very cheap.


You have to do the same levels of testing who's different.


But these days testing models in order to understand how complex models like cost per click cost per


impression gospel conversion can help you get this process back.


But does.


I will end up my session.


I would like to know if you have any questions and if you have any questions you can force in digital


marketing question onto this coming week.


Thank you so much.